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Case study
Business / October 2024

Aeries Business

Aeries needed a modern, professional website to establish their online presence and showcase their business services. The existing site lacked visual appeal and user engagement. We created a clean, responsive website with smooth animations and optimized user experience that significantly improved their brand presence and user engagement.

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aeries
Aeries Business Website website screenshot
ClientAeries

David Chen, Owner

Timeline2 weeks

Strategy, design, build, launch

LaunchOctober 2024

Responsive site delivery

Outcomes

The numbers that moved.

The work was measured against clear business outcomes: qualified leads, engagement, conversion paths, performance, and mobile usability.

Improved
User Experience

Significant improvement in user experience and site usability

2.3s
Page Load Speed

Average page load time (down from 5.1s previously)

70%
Mobile Traffic

Of total website traffic now comes from mobile devices

+150%
User Engagement

Increase in average session duration and pages per visit

-40%
Bounce Rate

Reduction in bounce rate with improved user experience

Enhanced
Brand Presence

Significantly improved professional brand presence online

Screens

Project gallery.

Website screens and responsive views from the finished build.

Challenges

What had to change.

  • Outdated website design that didn't reflect modern business standards

  • Poor user experience with confusing navigation and slow loading times

  • Lack of visual appeal and professional branding elements

  • No mobile optimization for growing mobile traffic

  • Limited content organization and information architecture

  • No clear call-to-action or conversion optimization

Solutions

How we solved it.

  • Designed a clean, modern interface that reflects professional business standards

  • Implemented smooth animations and micro-interactions for better user engagement

  • Created intuitive navigation and information architecture

  • Built mobile-first responsive design optimized for all devices

  • Optimized page loading speeds and performance metrics

  • Added clear call-to-action buttons and conversion-focused design elements

  • Integrated professional photography and visual content

Stack

Tools and systems.

WebflowJavaScriptCSS3HTML5Responsive DesignAnimation LibrariesPerformance Optimization
Services delivered
Custom website design Website development Analytics & tracking
“
From strategy to execution, everything was seamless. They understood our business needs and built a website that actually represents our brand professionally. The user experience is incredible and our customers love the new design.
DC
David ChenOwner at Aeries
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